Single Serve Capsules - Global Market Overview


Single Serve Capsules - Global Market Overview

Published: September 2020


From a niche market, single serve capsules have grown to be one of the most important coffee formats sold in retail. This dynamic market segment has a complex value chain. There are a number of coffee brewing systems available with proprietary capsule designs. Nespresso and Keurig are brands that pioneered the emergence of the segment and have the highest machine instalment rates globally.   

Nevertheless, the expiry of their design patents in 2012 brought about disruptive changes in the supply chain. The changes created new opportunities for both end-users and converters to tap into this growing market segment.  On the other hand, the supply chain of capsules is rapidly losing its oligopolistic nature and the former dominance of major suppliers is challenged as the market expands. A more fragmented supply chain affects the overall profit pool and the way consumers make their choices.

With the growing number of capsules in landfills, the industry is under pressure from environmentalists as well as more conscientious consumers. There is an urgent need to review the materials used for capsules conversion in search of more sustainable options, as well as to explore end-of-life solutions. Material changes are likely to disrupt the supply chain even further.

AMI Consulting prepared a new authoritative report on the global market for single serve capsules.

The study gathered production details on a site-by-site basis and these building blocks create an analysis of demand. The interview programme questioned producers and users on demand drivers within their specific market areas.

In this study AMI Consulting provides a detailed overview of the single serve capsules systems available on the market and maps out the supply chain in the major end-use geographies. The supply chain of capsule moulding was assessed based on production technologies available as well as materials used. The analysis includes growth drivers, inter-material competition, changing requirements, value-chain positioning and the key issues.

Capsules are understood as packaging encapsulating dried or liquid contents, requiring a brewing/machine system or another packaging vehicle (e.g. bottle) for product delivery. Only rigid variants are quantified in the report (paper pods and flexible mini-pouches are excluded).

For the purposes of this study, the market will be divided into:

  • Proprietary systems, such as Nespresso, Keurig, and other applicable
  • Non-proprietary systems, compatible with existing machines.

Moreover, the market will investigate the three major product groups that utilise the capsule format:

  • Hot beverages: coffee, tea, other
  • Chilled drinks systems
  • Novel applications, foods

Polymer Scope

The report focuses on the following materials:

  • Metal
  • PP
  • PS
  • PBT
  • EVOH
  • New materials (bio-polymers/compostable, e.g.PLA) and additives
  • Other

Process Scope

  • Sheet extrusion and thermoforming
  • Injection moulding
  • Compression moulding
  • Barrier technologies


The study covers filling, production (i.e. moulding) and market value of single serve capsules within 5 regions: Europe, NAFTA, South America, Asia & Australasia and Africa & Middle East. In addition to regional market analysis, the study reveals key individual markets, critically influencing the supply chain.

Capsules moulding data is provided individually for the following countries:

  • France
  • Germany
  • Italy
  • Spain
  • Benelux
  • Switzerland
  • Austria
  • USA
  • Other relevant

Capsules filling data is provided individually for the following countries:

  • France
  • Germany
  • Italy
  • Spain
  • Benelux
  • Switzerland
  • UK
  • USA
  • Australia
  • Brazil
  • Other relevant

The report is supplied as a downloadable PDF with an enterprise-wide license agreement. One printed hard copy of the report is also provided.

To receive a proposal, sample pages or for further information please click the Enquire/Order button above.


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