Senior Marketing Executive

Bristol, UK
£27,000-£35,000 (depending on experience)
Full time
Permanent
14 June 2019
to be agreed

 

AMI is a leading provider of conferences, exhibitions, magazines, databases and market intelligence for the global plastics industry.  Due to the continued growth of the business we are seeking an experienced Senior Marketing Executive to join our team.

Reporting to the Senior Marketing Manager, you will work closely with the events team to create, develop and implement multi-channel engagement and nurture campaigns for our events portfolio within agreed timescales and budget.   

The successful candidate will have a degree in marketing or similar, have proven experience of successfully executing exhibition and/or event campaigns including identifying, targeting and communicating to a target audience. The candidate will be a pro-active, self-starter with excellent communication skills.

 

Role responsibilities:

  • Create, develop and implement multi-channel marketing plans for exhibitions/ conferences

  • Manage and report on campaign schedule and performance

  • Manage campaign budgets with support from Senior Marketing Manager

  • Monitor & refine online customer journey, build landing pages, keep website content and information up to date

  • Ensure a regular brand voice on all channels, working with the team to implement our defined strategies on a daily and weekly basis

  • Manage campaign creative briefs from concept to production

  • Writing effective copy for all marketing collateral including brochures, emails, letters and website content

  • Conduct research and analyse data, where appropriate, to identify target audience and competitors

  • Partner with internal sales and product teams to align content, strategy and target audience for marketing campaigns; schedule and execute these

  • Oversee and execute email campaigns, managing the communications calendar and customer segmentation, trigger-based campaigns, events, campaign reporting and other CRM initiatives as necessary

  • Manage and maintain social media and PPC campaigns

 

You will need:

  • Experience of working across multi-channel event and/or exhibition campaigns

  • Email marketing and copywriting experience

  • Knowledge of HTML

  • Excellent team player

  • Ability to influence and build relationships with people at all levels

  • Experience of managing external suppliers, ensuring high quality and cost-effective service at all times

  • Excellent written and verbal communication skills

  • Good analytical skills

  • Methodical, creative and an eye for detail

  • Ability to multi-task and prioritise delivering to deadlines

  • A positive can-do attitude

  • Business, marketing or design-based qualification desirable


 

In return we will give you:

  • Competitive salary
  • Generous holiday entitlement plus ability to buy more
  • Training & development opportunities
  • High street discounts
  • Discretionary bonus scheme

How to apply

Please email your CV and covering note telling us why this role is perfect for you to Nikki Whyman (nikola.whyman@ami.international). We will be reviewing applications as we receive them so we recommend submitting your application as soon as possible.

No recruitment agencies please.

We are a leading provider of information, market intelligence and events for the global plastics industry. Our business is underpinned by our talented staff and our unique databases.

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